We partner with healthy businesses and bring in resources—including capital, strategy, management, and vision — in a way that adds value and accelerates growth
Without outside investors, hurdle rates, or defined time horizons, we take a different approach to investing than a traditional private equity firm. Our investment team is made up of experienced operators who have had success themselves running businesses. We take a long-term approach to investing and look to partner with businesses and management teams who share a similar outlook.
Investment criteria
Business-to-business focus
Significant service component
Strong culture
Markets served have tail winds
Equity Business Investments
In April 2025 Northwoods Partners acquired a majority stake in Alerion Door & Glass.
In March 2025, Northwoods Partners acquired a majority stake in Serv-U Locksmiths.
In April 2023, Northwoods Partners acquired a majority stake in Island Master Locksmith.
In 2022, Northwoods Partners made a minority investment in SeedPod Cyber.
In 2022, Northwoods Partners made a minority investment in H2O.
In 2021, Northwoods Partners acquired a minority stake in Pearle Vision in partnership with Riviera Capital Partners.
Alerion Door & Glass, is a reputable, full-service contractor based in Cocoa, Florida, specializing in commercial and industrial door and glass solutions. With over 20 years of experience, the company offers a comprehensive range of products and services across all of central Florida.
In April 2025, Northwoods Partners acquired a majority stake in Alerion Door & Glass.
SERV-U has been a trusted physical security provider across Western Massachusetts and Northern Connecticut, known for exceptional service, quality products and honest pricing for more than 50 years.
In March 2025, Northwoods Partners acquired a majority stake in Serv-U Locksmiths.
Founded in 1991, Island Master Locksmith is a diverse security solutions company with over 3,500 customers throughout the Northeast including bank branches, corporations, commercial, industrial, and institutions. Island Master Locksmith specializes in vault and safety deposit preventative maintenance as well as door repair and servicing.
In April 2023, Northwoods Partners acquired a majority stake in Island Master Locksmith.
SeedPod Cyber works with managed service providers (MSPs) to help businesses protect themselves from the potentially catastrophic impacts of cybercrime. SeedPod offers unique insurance programs focused on cyber insurance and Tech E&O. By leveraging insurance, technology, and partnerships with managed service providers, SeedPod ensures clients have everything they need to protect their digital assets, balance sheet, and reputation.
In 2022 Northwoods Partners made a minority investment in SeedPod Cyber.
H2O Power Equipment Company is Colorado’s largest full service industrial Pressure Washer, Parts Washer, Waste Oil Heater, and Industrial Wash Bay/Water Recycling company. H2O Power Equipment has been an industry leader for over 25 years and specializes in distributing environmentally friendly products.
In 2022, Northwoods Partners made a minority investment in H2O.
Pearle Vision is a leading regional eyecare provider operating eight (8) Pearle Vision franchise locations in the rural NJ/NY market. Pearle Vision was ranked the #1 health franchise in North America by Entrepreneur magazine in 2018. The Company provides comprehensive eyecare services (>44% of sales) and prescribes contacts / glasses (<56% of sales).
In 2021, Northwoods Partners acquired a minority stake in Pearle Vision in partnership with Riviera Capital Partners.
